WHAT IT IS: Nothing makes a picture pop like some serious color so with that in mind we've developed a spectrum of high-impact richly pigmented hues from powerful purples to bold blues. Try a colorful cat eye graphic editorial look and so much more. It's all about playtime with this take-anywhere pen that combines the intensity of a gel with the creativity of a magic marker-no brush required! WHY YOU'LL LOVE IT: YOUR BEST ANGLE It's time to look at liner from a new angle: A unique flexible tip with a versatile angled shape lets you create any line from thin to thick. Plus the creamy formula glides on for a smooth line every time. LONGEST. WEARING. LINER. EVER! With 36 hours of non-stop wear you never have to worry about transferring flaking or fading. The waterproof formula dries instantly for a look that really REALLY lasts. JUST THE FACTS: 36 hours of non-stop wear Waterproof transfer-proof Unique angled tip creates any line-from thin to thick HOW TO USE IT: Twist sketch create! Sometimes it's hard to draw the line-literally. Our new Photo Angle Pure Pigment Gel Liners can be tricky to apply at first even for our studio makeup artists. But trust us: These liners are worth the patience and the practice. You're not on your own though. We created special guidelines for the easiest usage. Take a deep breath focus and we'll help you go pro with this product. To start: For first-time use twist the base multiple times just until product is slightly visible on tip. If a ball of gel accumulates please wipe excess away with a tissue. It's key to know that you need only 1-2 clicks per eye.