Everyone wants a toothbrush which helps effectively clean their teeth. It is important for people especially with sensitive teeth. Effective cleaning helps prevent plaque build-up and soft bristles minimize further wear and tear that can be caused by excessive brushing. The newest Sensodyne toothbrush - Complete Protection+ has all the features for gentle and effective cleaning of teeth. It has soft bristles that are end-rounded to be gentle on teeth. The outer bristles of the Sensodyne Complete Protection+ toothbrush are tapered filaments for superior interdental and gum line cleaning - offering 48%* better cleaning . It is designed with small compact head size and duo-flex neck. The small head size helps deliver better access to harder to reach areas within the oral cavity. The duo-flex neck allows for better access and protects tooth enamel against overbrushing by applying less pressure. In order to be environment friendly the packaging material used is plastic free - made of cardboard or celluslose film and is recyclable. Brush your teeth gently twice a day to avoid plaque build-up. It is recommended to change your toothbrush every three months. For optimal care of tooth sensitivity we recommend brushing in combination with Sensodyne toothpaste twice a day.